5 PR Measurement Best Practices
Harness the Power of Your Media Data
A lack of data is no longer the problem, but communicators still struggle to make sense of it.
We believe your measurement program shouldn’t just show you what you’ve done, it should tell you what to do next.
It should give actionable insights that can be used to optimize your communications tactics and strategies to achieve your goals.
- Messaging and Campaign
- Reputation Management
- Competitors
- Influencers
About PublicRelay
PublicRelay is the most trusted media analytics solution for communications and marketing professionals at the world’s most recognizable consumer and business brands, associations, universities, and government agencies. Our clients confidently use our media analysis to plan and measure influencer engagement, reputation management, competitive landscape, and message pull-through. Known for its innovation, superior data quality, and actionable insights, PublicRelay delivers accurate answers to your strategic business questions to help you do what is next.