Resources
Videos
Case Studies
eGuides and Reports
The State of
Data-Driven Communications 2020
See how over 300 leading communicators rely on media analysis to guide PR strategy in this joint survey from PublicRelay & PR News
PR News Research Report: The State of Data-Driven Communications 2018
The second edition Research Report from PR News in partnership with PublicRelay
How to Measure Public Relations Success with PR Attribution
4 Keys to Proving Your Value and Improving Campaign Effectiveness
Cutting Through the Communications Data Wilderness
The Data-Driven Influencer Strategy
Building relationships and delivering results with media insights
Use Competitive Intelligence to Build a Better Communication Strategy
PR News Research Report: The State of Data-Driven Communication Strategies
Research Report from PR News in partnership with PublicRelay
Unlocking Hidden Insights in Media Coverage
Make the Most of Your Messaging and Campaigns Data
Infographics
How to Get Earned Media Coverage
Earned media is an essential tool for PR teams to build consumer trust. This type of media has provided PR professionals with new and innovative
How Accurate is AI Sentiment Analysis?
Sentiment analysis is a term that most PR practitioners and communications professionals have heard of, and perhaps even a tool they use as a part
PublicRelay’s New Business Messenger Integration Feature
PublicRelay is pleased to announce the launch of a new newsletter feature for communications teams: Business Messenger Integration. Using Slack and Microsoft Teams, this feature
How to Track Key Drivers of Corporate Reputation
According to Business Matters, a company’s reputation is crucial to its success. When tracked effectively, it can reveal valuable insights into a brand’s current position
How to Use Social Media Listening in Communications
Social media is commonly viewed as a platform where companies can actively reach out to their audiences, build relationships, and manage their brand. With approximately
The Importance of Media Analytics in Public Relations
Media analytics are essential to helping public relations and communications professionals understand how well their current strategies are working and plot the path towards future
Webinars
How to Get Earned Media Coverage
Earned media is an essential tool for PR teams to build consumer trust. This type of media has provided PR professionals with new and innovative
How Accurate is AI Sentiment Analysis?
Sentiment analysis is a term that most PR practitioners and communications professionals have heard of, and perhaps even a tool they use as a part
PublicRelay’s New Business Messenger Integration Feature
PublicRelay is pleased to announce the launch of a new newsletter feature for communications teams: Business Messenger Integration. Using Slack and Microsoft Teams, this feature
How to Track Key Drivers of Corporate Reputation
According to Business Matters, a company’s reputation is crucial to its success. When tracked effectively, it can reveal valuable insights into a brand’s current position
How to Use Social Media Listening in Communications
Social media is commonly viewed as a platform where companies can actively reach out to their audiences, build relationships, and manage their brand. With approximately
The Importance of Media Analytics in Public Relations
Media analytics are essential to helping public relations and communications professionals understand how well their current strategies are working and plot the path towards future