Resources
Video Testimonials
Case Studies
Challenge: Communicating Effectively to Multiple Stakeholders At a publicly traded utility company where most employees are engineers, financial analysts, and lawyers, there is added pressure
Challenge Tackling a Competitive and Complex Media Environment When a booming cloud services company became one of the top ten players in its marketplace, it
Challenge Challenge: High Coverage Spikes Publicly traded companies with multiple business units pose several major challenges to communications teams. With high volumes of coverage around
Challenge The Complexity of Strategic Media Measurement After the global financial crisis and numerous data breaches and scandals over the last decade, top banking and
Challenge Monitoring Media Coverage for Events Media events are the bread and butter of communications/PR work in the telecommunications industry. From new spokespeople contracts to
Who’s Ready For An IPO? A leading multinational healthcare company spun off a business unit and issued an Initial Public Offering (IPO). The communications team
eGuides and Reports
PR News Research Report: The State of Data-Driven Communications 2018
The second edition Research Report from PR News in partnership with PublicRelay
Unlocking Hidden Insights in Media Coverage
8 Keys to Driving Measurable Outcomes With Reputation Management
Cutting Through the Communications Data Wilderness
Research Report from PR News in partnership with PublicRelay
The Data-Driven Influencer Strategy
Building relationships and delivering results with media insights
Use Competitive Intelligence to Build a Better Communication Strategy
3 Keys for Understanding Your Market and Tracking Your Competitors
Infographics
[Infographic] 5 Key Skills for Next-Gen Communicators
As brand reputation is becoming increasingly important to maintaining a healthy bottom line, the role of communicators is becoming more and more strategic. Consequently, the
Webinars
Webinar: How to Design a PR Measurement Plan Tied to Business Goals
Many communications and PR practitioners today are feeling pressure to prove how their work is impacting the broader business. While there is a plethora of
Watch our CommPRO Webinar: How To Stay Relevant as a Communications Executive in 2020
The rate of change within Communications and Marketing organizations has never been higher, as leaders in this field are increasingly being asked to tie their