Media Analysis That's right the first time

Accurate insights generated by our human-assisted AI solution.

PublicRelay is the most trusted media measurement solution for communications and marketing professionals at the world’s largest brands. Our clients confidently use our insights to plan and measure influencer engagement, reputation management, competitive landscape, and message pull through. 

Supervised machine learning combined with very smart humans ensures the accurate, near-real time analysis of your communications data that accounts for context. This powerful combination is what allows us to provide accurate narrative, thoughtful analytical frameworks, and innovative visualizations tied to the business objectives you care about.

Our analysis and insights are executive-ready the first time. You will understand both what you’ve done and what to do next.  

The State of Data-Driven Communications

Research Report from PR News in Partnership with PublicRelay

In the second edition of the measurement study launched in 2017, PR News and PublicRelay surveyed over 400 corporate and agency communicators about the role of data in their communications strategies. Key findings include:

83% of communicators must defend or are preparing to defend their decisions with data.

Yet, only 24% feel they have consistently reliable data with which to make decisions.

Resources

Building relationships and delivering results with media insights.

What to measure and why are still looming questions over the PR and communications industry.

When talking about media monitoring and analysis, many people use the terms interchangeably. However, there is an important distinction between the two…

A virtual round table featuring executives from Prudential, Choice Hotels, and the Entertainment Software Association.

We need to get the “relations” back in media relations.

With the communications landscape changing, the required talent is also changing. Now, communications executives must hire people with skill sets, that three years ago, were not necessary.

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