Media Analysis That's right the first time
Accurate data generated by our human-assisted AI solution.
PublicRelay is the most trusted media analytics solution for communications and marketing professionals at the world’s largest brands. Our clients confidently use our media analysis to plan and measure influencer engagement, reputation management, competitive landscape, and message pull through.
We provide accurate data, thoughtful analytical frameworks, and innovative visualizations tied to the business objectives you care about. Our analysis and reporting is executive-ready the first time. You will understand both what you’ve done and what to do next.
Supervised machine learning combined with very smart humans ensures the accurate, near-real time analysis of your communications data that accounts for context. This powerful combination is what allows you to track brand concepts (not keywords) that matter to your bottom-line.
The State of Data-Driven Communications 2018
Research Report from PR News in Partnership with PublicRelay
In the second edition of the measurement study launched in 2017, PR News and PublicRelay surveyed over 400 corporate and agency communicators about the role of data in their communications strategies. Key findings include:
83% of communicators must defend or are preparing to defend their decisions with data.
Yet, only 24% feel they have consistently reliable data with which to make decisions.
Using competitive media intelligence to understand your competitive landscape is almost as important as managing your own brand.
What to measure and why are still looming questions over the PR and communications industry.
This five-part report from PR News and PublicRelay, featuring top communicators from Fortune 500 brands, seeks to help communicators become business leaders.
Using Media Analytics at the World’s Largest Trade Show to Ensure Operational Excellence
Employing a Turnkey Solution That Saved Hours of Work