Leadership

Eric Koefoot

President & CEO

Formerly the CEO of U.S. News Ventures, CEO at Five Star Alliance, CFO and later VP Global Sales at Washington Post Digital, Eric brings substantial media experience and understanding to the team at PublicRelay. Eric holds a Bachelor’s in Engineering from MIT and an MBA from the Sloan School at MIT.

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Mark Weiner

Chief Insights Officer

Since 1984, Mark has led international communications research consultancies to help Fortune 1000 clients make better marketing, communications, and business decisions. Mark is a member of the Arthur Page Society and a Trustee of the Institute for Public Relations from whom he won the Jack Felton Medal for Lifetime Achievement in 2018. He is the author of two best-selling books focused on communications technology, data, and insights. 

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Ruth Wiederecht

VP Operations

With a background in disaster risk reduction for the International Red Cross, Ruth brings complex operational planning experience. She holds a bachelor’s degree in International Relations from the School of International Service at American University.

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Darren Sleeger

SVP Strategic Partnership

Formerly the SVP for Kastle Systems and National Consultant at IKON Solutions and FedEx, Darren brings an experienced, polished focus on building outstanding relationships with clients and partners at
the executive-level. Darren holds a Bachelor’s degree in Business from York College of Pennsylvania.

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Bill Mitchell

Chief Technology Officer

With over 30 years of experience in software development, Bill has served in leadership positions at software heavyweights AOL and Netscape. He is an expert in application development, massive data systems, and systems engineering, as well as complex security applications. Bill holds a Bachelor’s of
Science from Simon Fraser University in British Columbia.

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Ted Ziemer

SVP Analytics

Formerly a Defense Policy Analyst at SAIC consulting to the U.S. Department of Defense, Department of State, and other intelligence agencies, Ted brings unique experience providing strategic analysis of critical issues to PublicRelay’s media intelligence program. Ted holds a bachelor’s degree in International Affairs from the University of Maine and a Master’s degree from American University in International Security.

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Susan Kampschror

VP Finance

Formerly the Financial Controller for Personal, Inc. and Owner/President of SLK Accounting Services, Inc. Susan brings over 25 years of financial and accounting experience to PublicRelay. She is a licensed CPA in the state of VA and holds a Bachelor’s degree in Accounting from James Madison University.

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Brian Tate

VP Customer Success

Experienced leader in technology with 23 years of diverse IT experience including: Technical Leadership, Customer Success Services, Account Management, Business development, and Channel Management. Brian leads our Client Success Program focused on driving implementation, utilization, and overall satisfaction in the client experience.

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Andrew Karzel

VP Product Development

Joining the team in 2015, Andrew’s analytical background has enabled him to conceptualize, design, and launch innovative communications products. Andrew holds a bachelor’s degree from George Washington University’s Elliott School of International Affairs.

Drew Pyrak

Senior Director Operations

A member of the operational team since 2012, Drew brings a background in policy analysis and public service to the design and implementation of new client programs. He holds a BA in German Literature from the University of Virginia and an MPP from UVA’s Batten School of Leadership & Public Policy.

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Kathryn McAdoo

Director Front End Engineering

With over 15 years experience in software development, Kathryn is an expert in front end technologies. She previously supported large, data driven applications at Away.com, Outside Online, and Orbitz, where she also played a key role in managing international teams.

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V. Javier Colmenares

Director Back End Engineering

A seasoned professional with over 20 years of experience in Software Engineering, Systems Integration and Technology Consulting, Javier brings subject matter expertise in the Architecture, Design and Implementation of Backend Applications, including Open-Source and Proprietary Software. Javier holds a Bachelor’s degree in Computer Science and a Master’s degree in Applied IT, both from George Mason University.

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Karl Finn

Director Irish Operations

Joining the team in 2019, Karl brings 15 years of experience leading teams at Ulster Bank, Hewlett Packard, and Workhuman. He has helped to build out the Dublin team and establish our Cavan office and is working to grow PublicRelay’s presence in Ireland and more broadly in Europe. 

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Brad Kain

Special Advisor

Brad Kain founded Quoin with Jean Pierre LeJacq in 1994 and continues to lead the firm as President. As a trusted advisor for PublicRelay, he applies over thirty years of experience as a technologist to the company’s collaboration with industry and academia. Brad holds Bachelor of Science degrees in Mathematics and Computer Science from Pennsylvania State University.

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About PublicRelay

PublicRelay is the most trusted media analytics solution for communications and marketing professionals at the world’s most recognizable consumer and business brands, associations, universities, and government agencies. 

With teams from across the globe, we are able to confidently use our media analysis to plan and measure influencer engagement, reputation management, competitive landscape and message pull through. Known for its innovation, superior data quality and actionable insights, PublicRelay helps communicators not only understand what they have done but what to do next.