Human-Assisted AI

Social media analytics and brand awareness
Human-Assisted AI

Measuring Brand Awareness Through Social Media

In today’s competitive marketplace, brand awareness matters more for companies than ever before. Social media platforms not only provide a means to boost your brand,

AI Sentiment Analysis
Human-Assisted AI

How Accurate is AI Sentiment Analysis?

Sentiment analysis is a term that most PR practitioners and communications professionals have heard of, and perhaps even a tool they use as a part

Human-Assisted AI

How to Track Policy Issues in the Media

Today’s modern communications teams are responsible for protecting more than a company’s reputation, they are tasked with communicating their brand position on key issues, influencing

AI Done Right
Human-Assisted AI

AI Done Right

With the rise of artificial intelligence and ensuing hype, many companies in the media intelligence industry and beyond began touting their use of AI. But