Rich Profiles

Overview

PublicRelay is the premier PR media monitoring and analytics solution for communications and marketing professionals.

Known for its ease of use, superior data quality, and actionable information, PublicRelay delivers accurate business intelligence, drives proactive influencer engagement, and proves PR impact for the world’s most prominent corporations, associations, and government agencies.

Our solutions make your job easier and make you more effective. Learn more on our solutions on the pages to the right.

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“We were immediately able to use PublicRelay's tools, whereas other systems have taken months to learn.”
Director of Corporate Communications, Fortune 500 Software Company
“We like the republishing and workflow tools that allow us to act on important developments from within the system.”
VP of Communications at $100 billion Manufacturer
“You have hit it right on the mark – this solution is a game- changer.”
Former SVP of Communications, Top 5 Insurance Company
“You have built the system I sought for 15 years (and ultimately cobbled together piecemeal). I always wanted something like this.”
Former EVP of Communications for Major Cable Network
“We've seen significant improvements while using PublicRelay, including accurate analysis and the ability to intervene based on social media activity.”
Director of Corporate Communications, Major IT Services Firm
“PublicRelay took the time to understand how we actually operate, so it is powerful in the information it provides yet easy to use and implement.”
Partner, Leading Regional Agency
“PublicRelay solves problems that other providers we evaluated have struggled with: reducing noise in our coverage, getting to meaningful content faster, and tracking the popularity of content in social media.”
VP of Communications, Global 100 Company
“Again and again, PublicRelay has put us out in front of problems before they become crises.”
Communications Executive, Three-Letter U.S. Government Agency
“If you’re a CCO (or want to be), do yourself a favor – talk with these folks. This new tool is a game-changer.”
Ward White, Vice President, Communications, Northwestern Mutual (ret.)
“Their analysts are like an extension of our own team.”
Ashley McMaster, Director, Communications, AdvaMed
“PublicRelay's solution is a significant time saver to our team allowing us to spend more time on PR issues that matter the most.”
Chris Grandis, Corporate Director Global Public Relations, CSC
“Accurate, reliable, and always keeping me on top of the issues.”
Ashley Eames, Public Relations Manager, Iridium
“The best solution I've seen, with the quality a Fortune 500 executive expects.”
Caren Merrick, Former EVP, Marketing, WebMethods

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  1. Comprehensive Monitoring

    Comprehensive Monitoring

    Online news, traditional print, blogs, and other coverage all in one place. Read More

  2. Human Analysis

    Human Analysis

    Accurate tone, categorization, and analysis by an analyst working to your standards. Read More

  3. Predictive Momentum

    Predictive Momentum

    Engagement statistics from social data show which stories are catching fire. Read More

  4. Social Media

    Social Media

    Insight to know who matters - and then engage them in a targeted manner across social media. Read More

  5. Rich Profiles

    Rich Profiles

    Better information than you’ve ever had on the people shaping opinion in your market. Read More

  6. Smart Tools

    Smart Tools

    Powerful but simple tools to efficiently expand your outreach to influencers. Read More

  7. Actionable Insights

    Actionable Insights

    Real-world business insights gleaned from the data and served up to you. Read More

  8. Executive Reporting

    Executive Reporting

    Graphs and reports yielding true business insight and designed for senior executives. Read More

We Make Relationship-Building Efforts Easier and More Effective


In today’s fast-paced world, it is harder than ever to identify and build effective relationships.  Influencer lists are often overwhelming, enormous sets pulled from automated data that have questionable scores based on non-industry specific information. 

We make building relationships easier for you.  We focus uniquely on the set of outlets and authors that are definitively engaging and impacting your brand and messaging efforts. 

Rich Profiles

Our profiles go beyond basic contact information and instead focus on insights which will help build positive connections, giving you:

  • Detailed biographical information including editorial history, topics and subjects covered, core values, and even associations and personal interests.
  • Articles, videos, and sound bites on positions the influencer has taken on issues specific to your company and industry.
  • Contact notes with multiple ways for you to engage the influencer in the most effective manner.
  • Updated social media profiles allowing you to understand and engage with them online.

Now your outreach efforts are smarter, more focused, and more effective.

Sources and Outlets

We also give the same insights for the outlets and sources quoted or cited in the coverage of your company and issues. Our analysts extract these key publications and luminaries and include them in our analytics. 

Our rich profiles make your team's relationship-building efforts easier, faster, and more effective, powering you with unmatched intelligence on demand.


Next: Smart Tools

InPrint

  PR News Digital PR Guidebook PublicRelay continues to provide industry-leading insights in measurement and analytics with a featured article in the fifth volume of the PR News Digital PR Guidebook. Read More ►

effectivesolutions

See PublicRelay in action – bringing effective solutions to the world’s leading corporations, government agencies, and trade associations

PublicRelay Solutions

Also see the unique ways our system has been used to meet specific client needs, including executive reports, issue tracking, and influencer identification and engagement.