Smart Tools

Overview

PublicRelay solves problems and issues that other offerings run away from.

PublicRelay is a communications intelligence and action system.  We give you a powerful – yet easy to implement and use – solution to that takes your effectiveness, efficiency, and insight to a whole new level.  We put in your hands the tools to smartly manage your team, your media relationships, and your internal customers and executive management. Bottom line: we give you more impact.  

In today’s frenzied communications environment, PublicRelay returns more control to communications professionals.  Our customers say they love us because we give them back the time they are forced to spend tracking and analyzing the media and put them in charge with simple yet powerful tools. This frees up their valuable time for the high-impact parts of their jobs: building relationships and implementing their communications strategy. 

Executives covet our solution because it immediately makes their teams smarter, faster, and empowered like never before to generate real impact.  On top of that, it serves up the accurate, executive-ready reporting they require to manage strategic dialogues with senior management.

PublicRelay could very well be the solution you’ve been looking for.

pricelessquote

“We were immediately able to use PublicRelay's tools, whereas other systems have taken months to learn.”
Director of Corporate Communications, Major IT Services Firm
“My years of experience tell me that the combination of smart technology and analysis by real people that understand the client's business is the right way to approach the problem.”
Agency Head
“We like the republishing and workflow tools that allow us to act on important developments from within the system.”
VP of Communications at $100 billion Manufacturer
“I have been very impressed with the efforts of PublicRelay to bridge the gap between raw technology, which has yielded disappointing results to date, and human analysis.”
Partner, Digital PR Boutique
“I see strong value in applying the system to communications organizations like mine.”
VP of North American Communications
“You have hit it right on the mark – this solution is a game-changer.”
Former SVP of Communications, Top 5 Insurance Company
“This is a very powerful approach. You guys are way under-selling this system.”
Head of Communications, Major Government Agency
“You have built the system I sought for 15 years (and ultimately cobbled together piecemeal). I always wanted something like this.”
Former EVP of Communications for Major Cable Network
“I’ve seen what is coming out of Silicon Valley, and they are developing technology for technology’s sake. You guys listened to the market, and I like what you have. You really have the tiger by the tail.”
Language Processing Expert
“Your ability to take a positive story and give it legs is exciting!”
Professor, Top 5 Journalism Program
“We've seen significant improvements while using PublicRelay, including accurate article analysis and the ability to see where to intervene based on the social media activity around our key coverage.”
Director of Corporate Communications, Major IT Services Firm
“PublicRelay took the time to understand how we actually operate, so it is powerful in the information it provides yet easy to use and implement.”
Partner, Leading Regional Agency
“PublicRelay solves several problems that other providers we evaluated have struggled with: reducing the noise in our coverage, getting to meaningful content faster, and tracking the popularity of content in social media.”
VP of Communications, Global 100 Company

careers

Join our growing company and really make a difference! PublicRelay is looking for talented individuals to fill a variety of positions nationwide. Visit our Careers page to view current openings and help us change the world of PR.

  1. Comprehensive Monitoring

    Comprehensive Monitoring

    Online news, traditional print, blogs, and other coverage all in one place. Read More ►

  2. Human Analysis

    Human Analysis

    Accurate tone, categorization, and analysis by an analyst working to your standards. Read More ►

  3. Predictive Momentum

    Predictive Momentum

    Engagement statistics from social data show which stories are catching fire. Read More ►

  4. Social Media

    Social Media

    Insight to know who matters - and then engage them in a targeted manner across social media. Read More ►

  5. Rich Profiles

    Rich Profiles

    Better information than you’ve ever had on the people shaping opinion in your market. Read More ►

  6. Smart Tools

    Smart Tools

    Powerful but simple tools to efficiently expand your outreach to influencers. Read More ►

  7. Actionable Insights

    Actionable Insights

    Real-world business insights gleaned from the data and served up to you. Read More ►

  8. Executive Reporting

    Executive Reporting

    Graphs and reports yielding true business insight and designed for senior executives. Read More ►

PublicRelay gives you smart workflow tools for taking action and amplifying your message


Accurate, useful information in your hands makes you smarter and better at your job.  But it's being able to take action on that information on the spot that makes you and your team more effective immediately.

Communications pros say we have the most innovative solution for social media PR available.

Great coverage, whether offline or online, deserves to be shared.  With PublicRelay, you can quickly distribute coverage from credible, trusted, and influential sources with the right targeted audiences.  Tweet it, share it on Facebook, and get your coverage into widgets that can be shared again and again all over the Web.  You can even weave it into thought leadership campaigns, reinforcing your messages with the views of credible writers.  These capabilities are all there in our system and they deliver real-time impact. 

PublicRelay makes your team appear omnipresent, uncannily focused on the right channels and relationships, and moving with a speed that can shock the competition.

If blogging is part of your game plan, we give you the tools to create more powerful and engaging blogs that support your key messages.  No longer do your bloggers need to worry about what to write about and what to link to when authoring interesting content.  Instead, the communications team can hand them on-message, fully ‘coached’ subject matter and relevant links with ease.  Now blogging can become a natural extension of your communications strategy.  Effective cross-linking can also pay dividends in promoting your blogs and expanding your audience, as those you link to reciprocate and search engines take notice.

We also give you the tools to quickly route information internally – whether to colleagues or the corner office. 

PublicRelay lets you share good coverage or kick off a response plan to a new issue with a quick email right from within the system.  We also give your team the tools to easily create and distribute media coverage summaries, executive media briefings, and professional presentations in a variety of formats.  Since you start with accurate, relevant coverage organized just the way you like it, your team saves hours of work every day.  They work smarter, faster, and look better than ever.

Next: Actionable Insights ►

InPrint

  Strategic Public Relations and Integrated Marketing Comm.

PublicRelay is highlighted in the recently released 2nd edition of The Handbook of Strategic Public Relations and Integrated Marketing Communications. We were called out as a leader in delivering key insights and actionable information to PR and Communications Executives.

whitepapers

Industry Leading Whitepapers 

2010 Capital Staffers Index: A Trans-Atlantic Analysis of Digital Media’s Impact on Shaping Policy. 

Fluent: The Social Influence Marketing Report

Social Media: The case for online engagement

2011 Social Media: Marketing Industry Report