Actionable Insights
Overview
PublicRelay solves problems and issues that other offerings run away from.
PublicRelay is a communications intelligence and action system. We give you a powerful – yet easy to implement and use – solution to that takes your effectiveness, efficiency, and insight to a whole new level. We put in your hands the tools to smartly manage your team, your media relationships, and your internal customers and executive management. Bottom line: we give you more impact.
In today’s frenzied communications environment, PublicRelay returns more control to communications professionals. Our customers say they love us because we give them back the time they are forced to spend tracking and analyzing the media and put them in charge with simple yet powerful tools. This frees up their valuable time for the high-impact parts of their jobs: building relationships and implementing their communications strategy.
Executives covet our solution because it immediately makes their teams smarter, faster, and empowered like never before to generate real impact. On top of that, it serves up the accurate, executive-ready reporting they require to manage strategic dialogues with senior management.
PublicRelay could very well be the solution you’ve been looking for.
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careers
Join our growing company and really make a difference! PublicRelay is looking for talented individuals to fill a variety of positions nationwide. Visit our Careers page to view current openings and help us change the world of PR.
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Comprehensive Monitoring
Comprehensive Monitoring
Online news, traditional print, blogs, and other coverage all in one place. Read More ►
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Human Analysis
Human Analysis
Accurate tone, categorization, and analysis by an analyst working to your standards. Read More ►
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Predictive Momentum
Predictive Momentum
Engagement statistics from social data show which stories are catching fire. Read More ►
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Social Media
Social Media
Insight to know who matters - and then engage them in a targeted manner across social media. Read More ►
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Rich Profiles
Rich Profiles
Better information than you’ve ever had on the people shaping opinion in your market. Read More ►
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Smart Tools
Smart Tools
Powerful but simple tools to efficiently expand your outreach to influencers. Read More ►
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Actionable Insights
Actionable Insights
Real-world business insights gleaned from the data and served up to you. Read More ►
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Executive Reporting
Executive Reporting
Graphs and reports yielding true business insight and designed for senior executives. Read More ►
PublicRelay provides you with actionable insights that go above and beyond mere data
We are drowning in information but starved for knowledge. – John Naisbitt (Megatrends)
So many solutions available to communications professionals today focus on volume. They collect postings from hundreds of thousands, or even millions, of sources. They search for keywords and context using technology they tout as being the best in the market. Yet they overwhelm customers with hundreds or thousands of mentions every day. It can be a challenge to digest that – much less prioritize the ones you need to act on.
PublicRelay reduces the daily noise our clients have to deal with by an average of 83%.
Sure, we have technology that can compete with the best out there. And we can scour the same huge volume of outlets and sources. But we also apply human analysis to the problem, so what comes to you and your team is accurate data based on your precise standards. We focus on the influential people and outlets that really matter to you, even as that group changes over time. We cull out irrelevant content that only serves to distract your team and waste their valuable time. And the results are delivered in a clean, simple interface that allows you to quickly see where you need to focus.
If desired, we even alert you on your mobile device when critical coverage comes in. Now you can use that newfound time and focus to respond to the real issues sooner and get the right message into the right places faster.
Using PublicRelay is like getting the right-sized glass of your favorite cool drink on a hot summer day.
And we provide much more than coverage. While media monitoring and statistics are the end game for many companies – it is only the start for PublicRelay. Because we begin with such accurate information on authors, outlets, and coverage, we can use this to find and integrate even more powerful knowledge from all over the Web to make you smarter, more strategic, and more effective.
Want to know where to build relationships? We've got you covered. How about places where your support may be slipping – before it becomes a problem? We have that covered too. Would you like to know exactly who your supporters (or detractors) were the last time you had a similar issue or crisis? Check. The valuable, actionable insights and accurate answers that PublicRelay brings you are limited only by your imagination, yet they are so easy to bring to the surface that your world becomes simpler almost overnight.
With PublicRelay, you’re not only working smarter every day, but when a major event hits you’re ready to handle it with newfound focus, increased impact, and measurable results.
Next:
Executive Reporting
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InPrint
PublicRelay is highlighted in the recently released 2nd edition of The Handbook of Strategic Public Relations and Integrated Marketing Communications. We were called out as a leader in delivering key insights and actionable information to PR and Communications Executives.
whitepapers
Industry Leading Whitepapers
2010 Capital Staffers Index: A Trans-Atlantic Analysis of Digital Media’s Impact on Shaping Policy.
Fluent: The Social Influence Marketing Report
Social Media: The case for online engagement
2011 Social Media: Marketing Industry Report
