Check out some Frequently Asked Questions to answer questions you may have on how PublicRelay can make your job easier – and better.
PublicRelay starts with a vast, comprehensive set of sources
And this ensures that what coverage and content that matters to you is always captured by us.
Our sources of content include tens of thousands of offline sources such as newspapers, magazines, journals, trade publications, radio broadcasts, and television networks. We also collect content from millions of online sources ranging from news, blogs, and forums to a full complement of social media outlets. We even access content from over 200 countries worldwide. There is virtually no influential outlet that we cannot capture for you.
PublicRelay then puts powerful technology to work for you.
PublicRelay uses the very best technology available to organize and segment the content from our sources. We employ advanced natural language processing, content analysis software, and a proprietary prioritization engine to make sense of the large amounts of data coming into our system. We also organize this data so that we don't miss what matters to you. Because our approach to technology allows us to use the latest advancements as they happen regardless of where they come from, we're not locked in to one single technology like many of our competitors. That means that you can rest assured that as technology evolves, the most powerful solutions are being leveraged to bring you the best results every day.
Our system analyzes content based on the set of influencers that really matter to you. We take the time to understand the unique ecosystem of influencers in your market – the people shaping perceptions and the response to your messages. This enables you to focus your efforts on the leverage points. We also substantially reduce the volume your team has to spend their valuable time on, stripping out the clutter and giving you a distilled set of important results. Our software solution and algorithms are custom-tailored to your precise needs, enabling us to pick up the nuances other systems miss.
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